Hi! I’m Isabel—fashion stylist, mentor, and founder of ESTILISTA, the business of fashion styling by a fashion stylist.

It's time to make the money you spent on your styling course back!
A fun, progress-focused mentoring program for confident fashion stylists.


I’ve been styling for almost eight years across personal, editorial, and runway. But it didn’t start smooth. After finishing my styling certification, I sat at my laptop thinking, “Now what?”

I thought it was just about clothes—until I realised what people really wanted was transformation. Confidence. Identity. To be seen.

That moment changed everything. I started studying human behaviour, desire, and the emotional power of personal style—and it became the core of my work. Posting on socials wasn't enough, calling myself a stylist wasn't enough - I needed to decide my place in the industry, who I am and build a thriving fashion styling business.

Since then, I’ve styled hundreds of clients, produced over 50 runway shows, and published internationally, and currently the head stylist and own for two major fashion events: Rise to the Runway and the Queensland Arts & Fashion Festival.

It all started with one decision: To become the stylist I knew I could be. Now it’s your turn. ✨

This isn’t just about looking the part. It’s about becoming the stylist you know you’re meant to be. If you’re tired of second-guessing, if you’ve been sitting on the edge of your styling dream, ESTILISTA was made for you.

This Program is For You If…
✔️ You’re just starting and need real support
✔️ You’ve been styling part-time and want to go full-time
✔️ You crave structure, mentorship, and clarity
✔️ You want a business that reflects you—not a carbon copy  


How It Works:
ESTILISTA is designed to meet you where you are—and walk beside you as you build your business with purpose.

🔹 6 Weekly Modules (60-minute lessons + live Q&A sessions)
🔹 Weekly Action Plans & Templates to implement what you learn
🔹 Private Community Space—because you don’t have to do this alone
🔹 6-Month Software Subscription to help set up your systems
🔹 Guest Experts & Bonus Sessions for deeper learning and inspiration
🔹 Lifetime Access to all materials—because your growth doesn’t expire


What You’ll Learn to make the YOU Money:

✅ Define your signature styling identity
✅ Build a brand-aligned, sustainable business
✅ Price your services with confidence
✅ Market yourself without the cringe
✅ Sell your work in a natural, genuine way
✅ Break through mindset blocks holding you back
✅ Attract and book your dream clients


What's Included:

Kickoff & Onboarding

  • 30-minute private onboarding call
  • Personal onboarding form to clarify your business goals and focus
  • The Fashion Stylist’s Journal mailed to you - business, identity, mindset, dreams, goals, fashion finds, manifesting list.

Weekly Mentoring

  • 6 x 60-minute weekly 1:1 mentoring sessions
  • Weekly worksheets tailored to each module and your business growth
  • Personalised mentoring aligned to your pace and vision
Dashboard Digital HQ
  • 6-month subscription to Dashboard Online (CRM, email marketing, web hosting, form builder)
  • 2-hour setup tutorial to build your CRM, workflows & operations system
Resources & Accountability
  • Content Planning Table & Reference Board
  • Business, Marketing & Sales Plan Templates
  • Swipe files, checklists & implementation tools
  • Shared action tracker for weekly accountability

Voxer Access
  • Voice message access on Wednesdays & Thursdays
  • Available between 9:00 AM – 3:00 PM AEST

Post-Program Support
  • 3 x 30-minute follow-up calls (monthly)
  • Free access to future ESTILISTA workshops during your mentoring period  

This isn’t just about fashion.
It’s about who you’re becoming.
There’s a reason you feel called to this work.
A reason styling lights something up inside you.
Because deep down, you know it’s more than clothes. It’s transformation.
It’s expression. It’s helping others feel seen—while learning to truly see yourself, too.


ESTILISTA is here to hold space for that becoming. To guide you, support you, and walk with you as you build a business that’s not only aligned—but alive with purpose.

You don’t need to have it all figured out. You just need to say yes to the next step.

Lock in your spot.
🎉Secure it now for just $511
🗓️Limited places available - this is the sign
💌 Get the mentorship, momentum, and mindset shift you’ve been craving


 Monthly payment of $511.00 (4 months)
no payment required from 01 June 2025
Pay in Full - $333 off

There’s a moment that happens in almost every session. It’s subtle, quiet — but unmistakable. A client stands in front of the mirror wearing something that isn’t just flattering, but true. And you see it in their eyes: a flicker of recognition. Like they’re meeting themselves again, or maybe for the first time in years.

Read more...

Menju Chen photographed by Lucid Dreams Imagery and Styled by The Bella Styling Co.